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Does Traditional Advertising Work?

Does traditional advertising work?  You bet it does!  Is it necessary?  Absolutely! Last week I was thumbing through the Wal-Mart weekly sales flyer.  I came across an electronics product called the Roku streaming player.  It is a little box that allows you to...

Why Social Media Marketing?

I have had a lot of small business owners ask me, “Why do I need to have my business on Facebook?  Who even goes on Facebook anyway?”  My initial reaction is usually, “If you don’t know who goes on Facebook, you obviously are not on Facebook!”  But I can see where...